Read in Browser | Word Count: 407 | Time to Read: 1.43 minutes Hello Reader, I knew I needed to grow my audience. I was dreading it. Not for vanity. Not some web celeb told me that’s what I should be doing. But because I was building something bigger than 1:1 work I’d been doing for ten years—The Expert Up Club. And a thriving community of action needs, well…people. But here’s what I also knew: I was not going to do it on social media. Social makes marketing suck for me. I’ve tried the 90-day posting experiments. I’ve watched LinkedIn quietly kill my will to live. I’ve crossed my fingers hoping that maybe this one post will “take off.” Spoiler: it never does. So I asked myself the question I always ask my clients: 👉 What actually works for you? Here’s what works for me: That’s how Make Marketing Suck Less was born. It’s a summit—but not the kind with 47 speakers and more videos than you could ever watch in your one precious life. What’s great? The fourth season starts next week…and everything is DONE a week ahead of time. Emails? Scheduled. Pages? Built. Interviews? Queued up and ready to go. (Pardon my flex…but having a system freaking rocks. ) But better than that? I’ve hit my audience growth goal for 2025 (and it’s only August). And that’s the kind of marketing I want for you, too. ✅ Plays to your strengths It’s possible, but you’ve got to figure out what works for you and what you absolutely don’t want to do. If you’re curious what that looks like in real time, join us for the summit. It starts next week, it’s free, and it might just help you stop doing marketing you hate. Because marketing should be something you finish. Not something that never stops asking for more. Yours in rebellion against soul sucking marketing, P.S. Here’s what we’re covering: Wanna Fix Your Message—FASTYour offer’s amazing. In 60 minutes, we’ll run your message through my diagnostic tool, spot what’s falling flat, and fix it right then and there — so it finally clicks, sticks, and sells. No dragging it out. No guesswork. Just clear, confident messaging that moves the needle. 8 spots. First come, first served.
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Cut through the cookie-cutter marketing bs with research-backed strategies that actually work for your solo business. Delivered once a week, because you've got a business to run.