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Hey Reader,

Years ago, when I first started my business, a well-intentioned businessman said,

"I wouldn't use Dr. Michelle Mazur if I were you. You're going to intimidate people."

I felt so much SHAME. Like something I worked damn hard for—that only 1% of people in the US achieve—was suddenly a liability instead of an asset.

Fast forward to today's economic dumpster fire, and I'm here to tell you:

That advice wasn't just wrong then. It's financial sabotage now.

Here's the counterintuitive truth about our chaotic times: When everything feels uncertain, your expertise becomes MORE valuable, not less.

When budgets tighten, people become more selective, not less interested. They simply can't afford to waste money on mediocre solutions anymore.

So when I hear:
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"Don't be an expert. Be an explorer."
"Don't be smart. Be curious."
"Don't be an expert. Be a human."

You know what I say? DON’T FREAKING LISTEN TO ‘EM

When clients feel the economic squeeze, they don't want:

• Generic advice from someone who has a thimble full of knowledge
• The course creator promises unicorn-level results
• Someone who has done it once (for themselves) and no one else

They want the real damn deal. Someone who proudly owns their expertise and can solve specific problems with precision.

The experts who thrive during economic uncertainty aren't hiding their brilliance—they're doubling down on it:

• They speak directly to urgent client needs, making people feel seen and understood
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• They position their expertise as the obvious choice for specific problems they solve
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• They stay focused while everyone else runs around like their hair's on fire

Your expertise isn't just your superpower—it's your economic shield.

So while others are retreating, second-guessing, or slashing prices in panic, it's precisely time to step fully into your expertise and make it unmistakably clear to those searching for someone exactly like you.

Yours in rebellion,
Michelle

P.S. Ready to leverage your expertise during these uncertain times? The Expert Up Club reopens for new members next Tuesday.

It's where experts like you learn to create MORE demand for your work by doing LESS marketing. Click here to get on the waitlist and be first to know when doors open.
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​ Dr. Michelle Mazur Message Strategist & Founder of The Expert Up Club ​Podcast / 3 Word Rebellion Book​ ​

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