Hey Reader,

One thing I've noticed about marketing (from my business and my clients) is that marketing will expand to fill every available moment of your life if you let it.

It oozes.

You finish a client session? Your brain whispers: "Oh, maybe I should write a post."

You wrap up a proposal? "Maybe I should hop on LinkedIn real quick."

You sit down on a Saturday morning with coffee and your spouse? "Let me write a quick email to my list."

Or you find yourself sitting with your laptop on a Sunday researching how you can show up in AI search when you should be enjoying the delightfully sunny day. (Or maybe this is just me?)

And now you're in this weird, low-grade, always-on cycle where marketing is everywhere—but still not seeing results.

Here's the rebel truth:

When marketing doesn't have boundaries, it becomes a blob of low-value tasks that drain your energy and deliver almost nothing in return.

That's why the first step in building a sane, sustainable, effective marketing plan is not picking tactics.

It's getting brutally honest about your actual capacity.

Not fantasy capacity. Not "one day when things calm down" capacity. Not "if I just woke up at 5 am every day" capacity.

I mean right now, with:

• Your current client load
• Your prep + delivery time
• Your sales conversations
• The admin tasks you cannot avoid
• And the reality that life is lifey, schedules implode, and we are all operating at max capacity in 2026

Once you know that real number, you can finally draw a boundary around your marketing.

You know what done looks like (and can enjoy Saturday morning again).

And if your number is two hours per week?

That is enough.

More than enough, actually—if you structure it the right way.

That's exactly what I'm walking you through inside The 2-Hour Per Week Expert Marketing Plan on August 25th How to build a weekly rhythm that fits your life, respects your energy, and still gets you in front of people who can hire you.

→ Save your spot (it's f-r-e-e...for reals).

Let's slay the marketing blob together!

Michelle

P.S. If you want a marketing plan that feels simple and actually works, come to this—you'll walk away with exactly what to do in 2 hours a week, no overthinking, no overwhelm. → Grab your spot​

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